joe rogan podcast listener demographics
But those ventures were not without controversy: Sanders drew criticism from liberal groups for later touting an endorsement from a host who had made derogatory comments about transgender and Black people on air and that was before video of him saying the N-word 24 times on his show was unearthed, Its one thing for Joe Rogan to endorse a candidate, the liberal activist group MoveOn, . Referring to the lefts comfort with the personalities of the safe Democratic airwaves of MSNBC, she said, America isnt filled with Michael Steeles, Rachel Maddows or Nicolle Wallaces.. The equivalent figures for the non-fans are 26% and 14%. Roughly half of U.S. adults say they have listened to a podcast in the past year, including one-in-five who report listening at least a few times a week. RANKINGS. 81% of respondents say that ads are more important than radio commercials, TV ads, billboards, or television ads. Conclusion Lets hope! Fortunately as far as I can see the young are not uniformly woke but plenty delight in Jordan Peterson and intelligent non-standard non-MSM commentators. In contrast, Young attracts nearly 6,027,000. Joe Rogan's apology on Sunday saw the podcaster vow to "try harder" and "do my best to balance things out" after the host faced public backlash for circulating COVID-19 misinformation on his Spotify show The Joe Rogan Experience (JRE). A quarter of Rogan fans are Hispanic, while 64% are white. Rogan's repeated use of the podcast to disseminate fringe COVID-19 viewpoints led a group of 270 scientists and health care professionals to publish a letter on January 10 calling on Spotify to take action against the spread of misinformation on its platform. In addition to this high rate of consumption, listeners of both shows averaged at least 2 True Crime podcasts within their responses. Monthly podcast listeners are at 104 million, a healthy jump of five points from 2019's 32% to 37% for 2020. Most people I know are more than tired of being condensed into false dichotomies by reductionist thinking and coercive politics. Because of that, he sees an opening for Democrats to communicate with the 48 percent of Rogans avid fans who did not vote for Trump in 2020. 18 and older in the U.S. Overall, 38% of respondents reported listening to only 1 podcast in the past 7 days. Its demographics have historically not been representative of population of United States. According to Nielsen's 2021 Q3 Media Ratings, his podcast has surpassed the viewership statistics of the likes of Tucker Carlson Tonight, Fox News and CNN. Podcasting engagement is on the rise in most countries every year. Email us at podcasts@mediamonitors.com. 51% are male and 49% female. I dont listen to Rogan often, and mostly agree with what he is spouting off, but I do find his manner a bit distasteful. Some of it is in the so obscure, I didnt know I was interested in this bracket. EnterpriseAppsToday is proud to be in a position to help you know better about enterprise apps and beyond. Please logout and login again. More Data Shows That Fewer People Are Listening on Spotify. Why cant you support it in any form? Joe Rogan has completely disrupted the legacy media. The Daily. The revenue generated out of the advertisement of podcasts is predicted to go up more than one billion dollars in 2021. Despite the (mostly) online opprobrium, those on the left who havent shunned Rogan see an opportunity in such debates. Dr. Phils Phil in the Blanks listeners were the least likely to listen to other podcasts and had the highest average age at 38 years old. You can count on our talented team when it comes to bringing you up-to-date information about the SaaS, CRM, ERP and other types of applications. Yes, politicians and pundits want to push us into separate voting blocks that they can address and manoeuvre over. Experts expect podcasting to increase in popularity in 2022, as more people listen to on-demand audio. Advertisers want to know how many people listen podcasts. Podcast Statistics: Media groups such as Statistica and Triton Digital conduct annual media surveys done digitally a in order to understand listener behavior and track the growth of podcasts worldwide. This information will not be of any use if you dont know who listens to what types of podcasts. 49% of podcast listening takes place at home. For listeners of My Favorite Murder, that second True Crime podcast was most likely to be Crime Junkie. For Crime Junkie listeners however, there was a 3-way tie between My Favorite Murder, Serial Killers from Parcast, and True Crime Garage. Subscribers include SXM Media, Google, NPR,Wondery, ESPN/ABC/Disney,WarnerMedia, and more. In fact, giving it more thought, I would suggest that the vast majority of his output is non-political. In addition, Dave Ramseys Single audience is over double Dr. Phils at 29% but still far below the survey rate of 42%. The highest earning podcast - The Joe Rogan Experience - generates 30 million dollars annually. Photo Credit: Spotify. According to current estimates, the U.S. listener base could grow from 75.9M to 100 Million by 2024. 3.5% are the followers of podcast like visitors who got aware of it on other shows.. 1.7% of respondents ask for opinion via social media. Podcasting can be a powerful marketing tool for small businesses and big brands alike. Vernon would eventually take over production. You can use podcast listener behavior to help you improve your content and increase audience engagement. These podcast stats show trends related to listeners everyday habits and routines. The same demographic makes up 44% of monthly US consumers. Office Ladies. The results are then coded and analyzed to ascertain the genre, network, and sales representation for each podcast. August 26, 2021. We use cookies to ensure that we give you the best experience on our website. However, the company has boasted about the success of the Joe Rogan Experience on numerous occasions. 33.2% of respondents have listened to a podcast on a smart speaker. Not a single one doesnt care or has never listened. Listen to The Joe Rogan Experience on Spotify. Podcasts are listened to by 43% and 39% respectively in the United States. The most likely additional podcast responses from his listeners were Serial, The Daily, This American Life, and This Past Weekend w/ Theo Von. Joe Rogans listeners varied only slightly from the survey average on number of podcasts listened to and exclusivity, but he received nearly 3x the number of responses compared to the next most-responded podcasts, Phil in the Blanks and Crime Junkie.. THAT is why the media and liberal establishment needs to savage him as some hateful right-winger: he doesnt conform. With the platform's single best-performing podcast . Watch This Story - Donald Trump Seen Enjoying Himself At UFC 287 With Mike Tyson, Dana White, & Joe Rogan's Presence According to reports, Spotify is not currently making money from the podcast industry. That our politicians dont seem able to figure it says a lot about them. Joe Rogan could easily be considered a podcasting icon in the industry. The Top 50 Most Listened to Podcasts in the U.S. Q2 2021, https://www.edisonresearch.com/wp-content/uploads/2021/08/PCT.png, http://www.edisonresearch.com/wp-content/uploads/2014/06/edison-logo-300x137.jpg, The Latino Podcast Listener Report 2021 en espaol. The first episode of the Joe Rogan experience aired on the 24th of December 2009. 18% of those aged 18+ own a car with smart entertainment systems. Your login session has expired. 49% of podcast hosts believe they actually use the products or services they recommend. About 1 in 10 Americans described themselves as avid fans, while just over 2 in 10 said they were casual fans and nearly 7 in 10 said they were not fans at all. Podcast listeners typically tune in to eight different shows each week. He said he is solely focused on finding out the truth and that's why prefers talking to various people with differing opinions on the same subject. In Sanders interview, he answered Rogans conversational questions about universal health care and the influence of money in politics, praising the longform mediums opportunity to talk about an agenda in more than 12 seconds in contrast to debates or the traditional television interview. This is the second anniversary of the Podcast Consumer Tracker, and the top shows have been fairly consistent over that time. The second most popular podcast category is news, followed closely by true crime, sports and health & wellness. More than 7 in 10 avid Rogan fans are men, and a similar share are under the age of 45. "This is the second anniversary of the Podcast Consumer Tracker, and the top shows have been fairly consistent over that time. I love that his show will run between 2-3 hours. Joe Rogan's renowned podcast, The Joe Rogan Experience, reportedly reaches an average of 11 million people per episode. In 2020, podcast advertising will be worth at least 500 millions to advertisers in the US. These listeners respond better to the right type and frequency of advertising messages within their favorite podcasts. As the saying goes, both sides of a coin are equal, because one is not without the other, so it is only logical to use the more obvious option and get more value for your time invested. Podcasts are listened to by nine million people from Canada aged 18 and older each month. Crime Junkie. Spotify's main attraction Rogan's economic model of accumulating young male listeners, who make up a good chunk of his 11 million listeners per episode, is particularly. I realize its tempting/important to write about a phenomenon as large and important as the JRE (to which, by the way, Ive never listened and thus am also not a fan). And its really Rogans normalness that is his attraction. These statistics demonstrate the effectiveness of the medium as a advertising platform. I see. Figuring out how the software works and creating content to shed more light on the value it offers users is his favorite pastime. In the coming weeks, Media Monitors will continue to release insights from their recently conducted survey. That said, the biggest difference in audience makeup between the two shows can be seen in marital status. I dont think so.. 59% of respondents spend more time listening to podcasts than on social media. But lets not forget that Rush Limbaugh garnered between 15-20 million weekly listeners during his career and was unapologetically conservative. The average age of his listeners was 24. There are 2,442,670 podcasts that are valid as of May 2022 and more than 65 million episodes. Later in the article though, the only people who would actually know people at the Sanders campaign say, Every presidential candidate was begging to go on everybody wants to go on his show. This has been lost somewhat in the noise over his political views, but I would be surprised if there is any other podcaster with such a broad range of interests, who explores them in their output. On December 4, 2020, Fox appeared on the podcast to talk about his . This helps our viewers to keep themselves updated and can also modify their decisions on basis of it. (The Podcast Trends Report, 2018). They obviously arent. There are one hundred twenty million podcast listeners currently in the United States. How many monthly listeners does Joe Rogan get on Spotify? nytimes.com. JRE has had a never-ending list of celebrities appearing as guests, from Bernie Sanders to Elon Musk. In addition, for each podcast, we looked at what percentage of respondents reported listening to only that podcast. Joe Rogan hosts one of the world's most popular podcasts, The Joe Rogan Experience (JRE), which is exclusively available to stream on Spotify. What is fascinating about these data is that we are seeing some marked differences between people who primarily get their podcasts through Apple Podcasts, those who primarily use Spotify, and those who mainly use YouTube. Podcasting will see an increase in ad revenue to 2 billion by the end of this year. Your login session has expired. Around 66% Consumers in the present, opt for Podcast as compared to TV. But those ventures were not without controversy: Sanders drew criticism from liberal groups for later touting an endorsement from a host who had made derogatory comments about transgender and Black people on air and that was before video of him saying the N-word 24 times on his show was unearthed earlier this year. Would you rather see all these reduced to a user pays capitalist model? (Edison Research, 2018), Commuting (78.5%), doing housework (65.4%), and free time (55.2%) were the most reported activities when people listen to podcasts. So it will not be wrong to say that the two famous strategies of marketing it is SEO quality and word of mouth. 25 Apr 2023 18:34:42 In Apples annual Worldwide Developer Conference (WWDC) in 2018, the company said there were over 555,000 podcasts, including 525,000 active podcasts. As calculated by Buzzsprout, the ranges found in the month of December. The US has a fairly balanced population when it comes to gender. The reason that Rogans audience doesnt conform neatly to a right-left binary, is that Rogan himself is not so easily put into these categories. Canadas podcast listeners mainly consist of eighteen to thirty four-year olds. Once I settle into a guest, it's like listening to a good book. This is 2% more than in 2020. As a result, a media firestorm has ensued around both the podcast and the Spotify streaming service (per The Guardian). Fifty seven percent of his audience reports earning over $50k per year, with 19% making over $100k. the majority of avid fans are white (64%) Apr 15. Its one thing for Joe Rogan to endorse a candidate, the liberal activist group MoveOn said on Twitter in January 2020. While Spotify responded to the doctors' request, saying it would publish its platform policy regarding the promotion of medical information and "add a content advisory to any podcast episode that includes a discussion about COVID-19," it stopped short of meeting Young's demand to remove the JRE. 70% of both audiences reported having incomes over $50k per year. "The podcast is moving to Spotify," Rogan . 48% of Americans who listen to podcasts are between 12 and 34 years old. But despite these controversies or perhaps because of them the Ultimate Fighting Championship commentator has amassed an enormous and loyal audience for his show, The Joe Rogan Experience. New Morning Consult research of self-described avid Rogan fans reveals a following that leans Republican, though many say the cohort could also be receptive to a Democratic message. Podcast continue their rapid growth rate. It's demographics. In 2020, 18% enjoy the music on podcasts each week. Podcast listeners subscribe to an average of six podcasts. Tucker Carlson's show averaged 3.5 million viewers per night. It is very surprising that there are unique individual podcasts just not thousands but more than one million of them. Phil in the Blanks came in the lowest at an average of 2.27 podcasts per respondent. That number dropped by half after he went exclusively to Spotify, indicating a drop in listeners. So apparently they arent eschewing it at all. It will be easier to create content that appeals to your audience if you understand who they are. These listeners were found to be the Edison Research Super Listeners 2021. Preview of Spotify. Although it sounds simple, it is not. 65% of devices like mobile prefer Podcast. 2023 Morning Consult, All Rights Reserved. Every presidential candidate was begging to go on everybody wants to go on his show. Spotify stated in May 2020 that JRE would become a Spotify exclusive starting in September 2020, causing a stir in the podcast community. According to our survey, Crime Junkie and My Favorite Murder listeners are overwhelming female (85% of respondents for both) and highly educated with 63% of Crime Junkie and 71% of My Favorite Murder listeners reported having graduated from some kind of post-secondary education (including Associates, Bachelors, and Graduate degree programs). The forecast is that it will surpass half a million dollars by 2020. Podcast advertising statistics show an increase year-on-year in spending. In 2019, the company introduced the Podcast Consumer Tracker, a quarterly study that provides the only comprehensive data on podcast listening by network in the world. The popular podcast's influence is waning under . For 45% of Italian listeners musical programs are their preferred podcast format, just after news programs. !function(){"use strict";window.addEventListener("message",(function(e){if(void 0!==e.data["datawrapper-height"]){var t=document.querySelectorAll("iframe");for(var a in e.data["datawrapper-height"])for(var r=0;r